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Caitlin Farrar
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Caitlin Farrar

In her role as the Marketing Coordinator at White Mountains Attractions (WMAA), Caitlin Farrar serves as a subject matter expert on the region's #1 industry, tourism. From curating fun trip ideas to promoting local events and outdoor education, Caitlin has spent her 3 years at WMAA expanding the organization's impact and reach. Prior to WMAA, Caitlin held a variety of tourism-focused roles, including working in marketing with New Hampshire's Division of Travel & Tourism Development and serving for seven years as a seasonal employee with the National Park Service while pursuing her M.A. in Professional & Digital Media Writing.

White Mountains Valentine's Day Events and Deals

Get your sweetheart swooning with a special Valentine’s Day retreat in the White Mountains. From romantic dining in North Conway to Valentine’s lodging specials, wine and dessert tastings, and cross country skiing lessons in the White Mountains, there are so many ways to have fun on Valentine’s Day…

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White Mountains Ski Resorts for Non-Skiers

Winter is the perfect time of year to enjoy the White Mountains, and particularly so if you love skiing and snowboarding. Crisp corduroy trails, snowy views, and après-ski entertainment are things winter memories are made of – but what if you don’t want to actually do the whole skiing part to enjoy…

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Après Your Way: On- and Off-Slope Sips & Snacks

Here in the White Mountains, we know that après-ski begins when the chairlifts stop turning, ski boots start clacking across wooden decks and cobblestone walkways, and a warm glow spills out from lodge windows. For many skiers and riders, the ritual of sharing stories over hot drinks or a cold brew…

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New Year's Events and Fireworks in the White Mountains

Are you ready to ring in the new year? Our New Year’s events in the White Mountains run the gamut from the traditional (fireworks, dance parties, and festive dinners) to the unexpected (like snowshoe bashes). The countdown is on for 2026, so find your perfect way to celebrate stat. CRANMORE…

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Your White Mountains Holiday Bucket List

Start a new tradition this holiday season, using our top things to do in the White Mountains during Christmastime as your guide! Take a sleigh ride. When the winter weather shows up early, our region is transformed into a snow globe kind of world. Our crystalline peaks look extra beautiful…

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Christmas Events in the White Mountains

Christmas time is (almost) here, and we couldn’t be more thrilled! From Santa trains and Christmas-themed events across our entire region to kid-friendly holiday activities, it’s looking undeniably holly and jolly this season. What about festive tree lighting ceremonies in NH? We have plenty…

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Spooky Stories, Ghost Towns, and Historic Haunted Spots

The White Mountains is a place of many stories. For hundreds of years, the mountains have drawn people to its immense peaks and peaceful valleys. Along the way, the region’s history has taken on mythic qualities, with tragic demises, forgotten towns, and haunted hotels shrouding those spookier of…

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Scary Tales of the White Mountains

Deep in the shadows of the mountains, down winding roads and atop windy peaks, the scary tales of the White Mountains lurk. While the bravest of souls might venture forth in search of said stories, we’d say forget that – instead, fill a big mug to the brim with your coziest hot beverage, and settle…

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